Notes on running a smarter real estate business.
Guides and research on finding listings, following up, staying compliant and putting AI to work.
- The end of bought leads: why smart agents build their own pipelinePortal leads keep getting more expensive and more shared. Here is how agents are using property data and automated follow-up to build a pipeline that is theirs alone.
- Text messaging compliance: what every real estate agent needs to knowTCPA, Do Not Call and 10DLC registration: the rules around texting are getting stricter. Here is a plain-English overview of staying compliant while you prospect.
- Five follow-up sequences that actually get listing appointmentsMost agents stop after one or two touches. These five multi-channel sequences keep conversations going without being pushy.
- Using public records to find pre-market listing opportunitiesLong ownership, absentee owners, permit activity and liens: the public-record signals that help you find homeowners who may be ready to sell before they list.
- Introducing AI voice calls: real conversations at scaleCedar can now call leads with a natural voice, answer their questions and book appointments, while you focus on the conversations that matter most.
